There’s a business in Seattle with a 22-person staff and a space that combines a factory, showroom and retail store – which is open to the public only one day a month. Its product category has intense competition from several big-name brands sold through hundreds of distribution channels, yet the business owner designs all the products and hand-makes all the prototypes. Other than the once-monthly store opening, his goods are sold through his Web site. Sound like the perfect way to ensure your foray into entrepreneurship is brief – or, at best, get just enough business to get by? Actually, Tom Bihn is one of today’s most outstanding success stories.

It isn’t often these days that insurance companies are seen as the good guys, but State Farm bought a ginormous amount of positive brand image with its sponsorship of OK Go’s new video, “This Too Shall Pass.” The sponsorship included the expense involved to allow fans to embed said video on their own blogs and Web sites – an action that the Australian band’s own label, EMI, no longer permits.

Today’s post was supposed to be Technetium’s unified vote for #1 of the 2000s. Unfortunately (or fortunately) there are too many good Super Bowl commercials to limit it to just one.

We’ve decided to post some of our team’s favorites. Feel free to post comments with your own fav's.

While reviewing the best and worst Super Bowl commercials of the 2000s we found that many of the best commercials were for Bud Light or another adult beverage.

There are many great Bud Light commercials from over the years. Typically the beer commercials are some of the best. This commercial stands out as one of the best Bud Light commercials of our time.