Tradeshows are industry showcases that provide a dynamic, exciting arena for a company to present product lines and brands to drive sales among dealers and retailers while attracting media coverage. Tradeshows provide a unique venue to announce your presence with authority and clarity, making a powerful statement about your brand and image. Because image is everything on the tradeshow floor, being able to cut through the “noise” (both visual and aural) on the floor can be both a practical and budgetary challenge.
Technetium’s leadership and experience in this area give us the ability to design display fixtures and graphics that meet the unique challenges of your tradeshow environments, yet provide cost-effective, viable solutions. Through compelling visual displays, booth signage (including large format graphics and demo vehicle wraps), fixture design and a mixture of appropriate merchandising graphics, we create comprehensive, finely crafted exhibits that enhance your product and brand image in environments where your floor space is limited and foot traffic at a premium.
Our extensive experience in working with some of the largest exhibitors in the world ensures that all logistics and requirements associated with your tradeshow creative design are properly met and on schedule, resulting in a successful tradeshow for your company and brand.
Fixture Design
Because we understand the logistics of trade show exhibit areas, our creative team considers every aspect of booth design:
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Traffic flow – we plan booths to facilitate easy access to the booth area itself, and logical flow of traffic throughout while making sure visitors can see the products or demo items you’re highlighting
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Specialized areas – we work closely with you to determine how the booth will be used, and design such areas as meeting rooms, information kiosks and display pedestals for optimal function while working together as a visually compelling whole
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Shipping considerations – we design all booth components for easy shipping and transportation to the show venue
Booth Signage
From counter and panel signs to banners and large format, Technetium Creative designs signage that enhances your booth, calls attention to the booth itself as well as to key areas within the booth, and extends your brand image for a seamless, high-impact trade show presence.
Merchandising Graphics
Technetium Creative can design an area of your booth to create the appearance of a retail environment, including POP materials, signage and headers, to show buyers how your products would be displayed and merchandised in their store.