Metra Electronics engaged Technetium to define and develop the Audio Solutions brand. Together we identified the core values of Audio Solutions and incorporated that positioning as the inspiration for the logo, packing, sales collateral and in-store merchandising displays. The brand was extremely well received at the Consumer Electronics Show by retailers from around the world. The essence of the brand shines through on all of the creative materials.
Tags: Brand Development, Marketing Strategy, Advertising & Creative, Package Design
> ASIG
> Audio Solutions
> Avalon Park
> BOGO Printing
> Boy Scouts
> Boyz II Men
> BrahmaBoard
> Contrax Furnishings
> DanceWear Corner
> Dual Electronics
> Encore Software
> First GREEN Bank
> Florida League
> Foundation for OCPS
> Harcourt
> HMSHost
> iFanatic
> JA Croson
> Lindemann Bentzon Bojack
> Parent Heart Watch
> RCA
> Rush Hampton
> SOUL Electronics
> Ubisoft
> vHive VoIP